TvizTV

The mobile app Tviz is a television program with more than 400 TV channels, film descriptions, KinoPoisk ratings, and IMDb ratings as well as information about actors and directors from Wikipedia. It boasts more than one million subscribers.

Challenge

Increasing subscriber engagement in the mobile app

Solution

Building a personal tv-guide based on E-Contenta Engage — recommendations from hundreds of thousands of tv shows and films for each specific viewer in the app

Result

15% increase in the number of tv card views
“Technology is being tailored to what shows subscribers watch at what time. Next time, all I’ll have to do is launch the app on my smartphone and enjoy a TV show or series that now I won’t have to seek out in a sea of TV information.”
Denis Martyntsev
TvizTV

Did you know?

In the Summer of 2015, Facebook began keeping statistics on the length of time that posts are watched and video content is viewed in. The analytics take into account not only the obvious factors, but also data on what part of the viewed video was switched into full screen mode, what part was watched in HD, and whether mute was at all selected.
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